Attract your ideal customer Content Marketing Strategy Simple sales system
Ah… The campaign is complete! The cart has closed, the results are in, you hit your goals, and things in your business are starting to get back to “normal.” It’s tempting to just mentally close the door on sales and get back to doing the creative work you love. (Or jump head first into teaching your online course!) But before […]
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All Business & Blogging Posts Attract your ideal customer Content Marketing Strategy
Don’t other people’s marketing campaigns always look like one part magic, one part miracle? We know that behind the scenes, for a business to be a success there’s a lot of hard work, but from the outside, it’s really hard to tell what that actually is. Aside from Facebook ads, that is. (Am I right?) I’ve had the privilege of […]
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Attract your ideal customer Productivity for Entrepreneurs Simple sales system
Who decides how you market your business? You or your team? Seems like a silly question on the surface, doesn’t it? Of course, you make the marketing decisions and you rely on your team to help you implement them! But there’s a hidden dynamic you may not have considered – your team’s marketing skills may be dictating your strategy. Many […]
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Attract your ideal customer Conversion Optimization Productivity for Entrepreneurs
Running a marketing campaign for your business feels chaotic, right? So much work goes into a campaign in the hopes of a big return. It can be emotional and stressful and sort of crazy feeling. Recently, I shared my view that confidence is the cure for chaos. (You can read that post here if you missed it.) But, even when […]
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Attract your ideal customer Conversion Optimization Simple sales system
“Launch Mode” a.k.a. a socially acceptable euphemism for chaos. At least, this is how it feels to many of us. We say things like “well, I’m in the middle of a launch right now, so…” or “That will have to wait until after the launch.” We use “the launch” as an excuse for missing details, avoiding conversations, and scarfing comfort […]
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