How to build community around your business before you’re ready (Jenna Kutcher case study)

When you first start your business, the initial launch is both thrilling and terrifying! If you’re anything like me, as soon as getting your big idea out into the world started to feel real, two voices popped into your head: Voice of your inner Disney Princess: “If I do this business thing right, this could be my big break! It […]

Attract your ideal customer Content Marketing Strategy

January 25th, 2016

75 Types of Blog Posts

Last weekend I had the honor of being invited to teach a local workshop on content creation for blogs and social media. As a presenter, it’s easy to think that you know what will be the most helpful. For this workshop, I thought the most helpful part was going to be that we were creating a year of blog post […]

All Business & Blogging Posts Content Marketing Strategy

January 18th, 2016

The ultimate editorial calendar for small business owners and bloggers

Content creation is always on my mind. If you write online or communicate for a living, it’s probably always on your mind too. Especially if you’re a blogger, and most especially if you’re a new blogger.I’m not a new blogger. I started my first blog in 1998, writing personal stories several times a week. Other blogs came and went before […]

All Business & Blogging Posts Content Marketing Strategy

January 4th, 2016

Get unstuck! Three ways to grow your small business or blog today

One of the hidden downsides of being passionate about what you do is that you live in the details. If you’re anything like me, that means that you see an enormous list of improvements, ideas and new possibilities to explore in any project you take on. When you want to grow your small business or blog, it sounds like a […]

All Business & Blogging Posts Content Marketing Strategy Productivity for Entrepreneurs

December 18th, 2015

Five lessons I learned as a small business owner this year

I never expected to become a small business owner, but I’ve been full-time self-employed since 2009. (I know, it’s a million years in internet time!) Still, how my work looks day-to-day has changed a lot over time. I’ve gone from having a studio, being a web designer and working with a big team of freelancers to now working from a […]